Our mission is to deliver superior quality products and services enabling our customers to realize the value of doing business with an Independent Dealer. Retail business has always been an important ingredient for our success. Our objectives include providing warranty support, repair services, and product training for customers purchasing our products. Our website is developed for shoppers and information. We offer many items online that are not in stock at our Napa Store. We can compete with any giant internet business. Our Website was built for our community providing the convenience of online shopping while supporting our local business. We delivery products nationwide as well.
My name is Russell Moore. I was born in Napa July 16, 1948 at Parks Victory Hospital on Jefferson Street. In 1975, just after completing my military obligation with the US Army, I started my career as an outside salesman with Singer, at Randolph and First, in Napa. I transferred to the Concord Sun Valley Singer store where I became acquainted with fabrics, merchandising and sales. I finished my Singer career working as the Walnut Creek store manager in January 1st, 1979.
Thanks to Larry and Irene Bruning, Sam Gordon, Mom and Dad, Danny and Betty, Tony and Carolyn, and some other friends and relatives, I was able to make my dream come true. My Business. I opened NS&V February 1st, 1979. The 4 years of experience with the Singer Company proved crucial to my success. I was driven by a desire to offer superior products and service. Customers were asking questions and I was adding names to my roll-a-dex, mining industry leaders for answers and solutions to problems. My roll-a-dex grew, my business flourished.
Today the theme continues. We constantly review new innovations and select new products and brands. We study independent research and perform our own test. Our service department is the backbone of our research. Here we see every product available, where they succeed and where they fail. Our intention is to choose from the numerous brands and models available and supply the best choices to meet each customer’s need. Some of our customers rely on our advice and we respectfully try to earn it.